While the Expert story begins as far back as 1967, when Expert International was founded in Switzerland, it was in 1999 that a small group of entrepreneurs under the name of Iser (Pty) Ltd trading as Expert South Africa was born.
Since the beginning it has been our primary intention to provide our customers with the widest range of leading-brand electronics and home appliances, as well as informed professional advice to help our customers fulfil their needs.
As a member of one of the world’s largest buying groups with a network of over 4000 specialised electronics and home appliance stores, and active in 22 countries. With this wealth of experience, we are able to buy the latest tech from leading brands all over the world, in bulk and straight from the manufacturer, to save you money.
Over the years Expert South Africa has grown consistently to the point where we are now the largest independent electronics, appliance and furniture buying group in South Africa, with 36 stores situated across the nation. Each of these is independent and locally-owned by passionate South Africans and staffed by knowledgeable experts who believe in offering the best service to build lasting personal relationships with their local community of customers.
Always ready to assist with technical advice and full after sale support. Always, here for you.
Wherever you are located in South Africa, you browse our range of the very best products the world has to offer from leading brands, buy with confidence and have your order shipped to you from your local store straight to your door by our Expert team.
If you’re unsure which product will best suit your needs, you can reach out to us over email or on our social media channels and we’ll be there to guide you. For any additional assistance you can always give us a call on our 24-hour helpline: 087 095 5722.
